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Land Of Desire - College Papers

Land Of Desire


: Merchants, Power, and the Rise of a New American Culture William Leach Random House; 1993 428 Pages The transformations that America went through in order to become a capitalist country were very significant and are sometimes looked past. However, in the book , the author, William Leach extensively goes into many of those things. There were many things that went into this ranging from specific poeple and incidents to outside places and things. Leach shows each individual ordeal and explains the personal effect that it had on the industry, as well as how society accepted, or in some cases condemned such things. All of this comes from his own education and understanding of the situation. ...

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Union: The Feminist Reform of Sex and Society, and editing The Wonderful Wizard of Oz. That specifically shows up a number of times in . He refers to L. Frank Baum (the author of The Wonderful Wizard of Oz) throughout the book, as well as to the book itself. Other than that, though, there's not much else I know about him, too bad it's not exactly the most helpful information as far as why he thinks the way he does. Leach broke the book up into 5 major parts. The first being the preface and the introduction. These two parts laid out the main ideas of the book. After that, Leach went into the three main sections of the book, which end up being the three main steps in the transformation into capitalism. The first entitled Strategies of Enticement, went into a little bit of history, as well as the first recognition of capitalism and were it all began. The second section, Circuits of Power, retold stories of how the public reacted to the whole thing. It also dealt with the philosophical ...

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and the effect it had on the market. It also links the wants of the US consumers to the haves of the European consumers, specifically France. The first of many fashion shows begin arising here and the impact that foreign countries have on what is "in" and "out" begin here. Later on, Oriental fashion shows up in a similar way. The final chapter in this section goes into the detail of the first customer services. It begins the linkage between capitalism and religion here due to the fact that many of the ideals in customer services were similar to those ideals of Christians. Despite the fact that "Americans had broken from their older religious heritage, at their best they still retained the ...

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PAPER DETAILS
Added: 3/16/2004 02:05:38 AM
Category: World History
Type: Free Paper
Words: 2301
Pages: 9

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