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Why Did The Polls Get It Wrong In 1992? - Online Essays

Why Did The Polls Get It Wrong In 1992?


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Opinion polls play a major role in politics, they can be used by the Government
to decide when to call and election, and, among other things, how their pre-
election campaigns are run. Throughout the history of opinion polling, from the
time when polling began to be widely used before an election, in 1945, until
1987, the last general election before 1992, the polls have on average been
correct to within 1.3% of the vote share between the three leading parties, and
the 'other' category (Crewe, 1992, p. 478). This puts all the previous opinion
polls well within the +/-3% margin of error. Because of the past accuracy of
opinion polling, the system has had great credibility and has ...

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of support (Crewe, 1992, p.478).

Britain generally has a much greater number of opinion polls carried out than in
other countries, this is due to the large number of national newspapers, and the
amount of current affairs programming on television. The period prior to the
1992 general election saw a much greater intensity of opinion polling than ever
before. During the 29 days between the date of the announcement of the actual
election date, 11th March, and the election date itself, 9th April, there were
a total of no less than 57 national opinion polls.

The 1992 election will always be remembered as the one the pollsters got wrong,
during the lead up to the election, they almost all showed Labour ahead of the
Tories. Of the four polls carried out in the two days prior to the actual
election date, all of them pointed to a hung parliament; one put the
Conservatives 0.5% ahead, one put Labour and the Tories neck and neck, the other
two showed Labour ahead by a narrow margin ...

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evident from the post election recall surveys that there was a late swing
towards the Tories (Crewe, 1992, p. 485).

Before we can look at the second explanation, that the polls were simply wrong,
we should look at where the 1992 polls differed from the past, remarkably
accurate polls. Polling practices had not changed much from previous years, nor
had the style of the polling, the questions, samples, etc. One reason that has
been put forward is that the polls didn't check that people were eligible to
vote or not, this may have caused major discrepancies in the outcome of the
polls. The reason this may have caused such a big problem is that a lot of
people may have taken part in ...

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Why Did The Polls Get It Wrong In 1992?. (2005, November 29). Retrieved March 19, 2024, from http://www.essayworld.com/essays/Why-Did-Polls-Get-Wrong-1992/37215
"Why Did The Polls Get It Wrong In 1992?." Essayworld.com. Essayworld.com, 29 Nov. 2005. Web. 19 Mar. 2024. <http://www.essayworld.com/essays/Why-Did-Polls-Get-Wrong-1992/37215>
"Why Did The Polls Get It Wrong In 1992?." Essayworld.com. November 29, 2005. Accessed March 19, 2024. http://www.essayworld.com/essays/Why-Did-Polls-Get-Wrong-1992/37215.
"Why Did The Polls Get It Wrong In 1992?." Essayworld.com. November 29, 2005. Accessed March 19, 2024. http://www.essayworld.com/essays/Why-Did-Polls-Get-Wrong-1992/37215.
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Added: 11/29/2005 05:51:54 AM
Category: Government
Type: Premium Paper
Words: 1341
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