Media's Influence on Political Campaigns

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majority of people either feel as if he should leave office or be penalized for showing misconduct. The scandal clearly had an effect on voters' feelings toward Clinton. Had Social networking been around during Kennedy's election, he would not have even been close to winning the election.

Social media began to play an enormous role in America's political society during the 2008 election. During the election, between Barack Obama and John McCain, internet and social media were a large factor in Obama's win. Obama used the internet to `organize his supporters', raise money, and advertise for his campaign. Since then media has greatly impacted Americans views every presidential race. Currently, the use of social media in association to political campaigns is rapidly growing. Facebook, Twitter, and YouTube play a tremendous role in advertising, informing, tracking, and attracting voters to presidential candidates. Social media creates a two-way path of communication between the ...

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During a news conference Wednesday, Mourdock faced the media to deal with the fallout from the remark." In this scenario, Mourdock apologies if his words were misinterpreted, but his comment was still taped and (in a short amount of time) put on YouTube for the nation to see. In the past, comments like this could not have spread so instantaneously. Mourdock would have had time to explain what he had meant to those who had heard him in hopes that they would not repeat his misinterpreted comment to everyone else. Simple things like this are just enough to cause a candidates campaign to go crashing. Social networking is growing at an incredible rate. "In the past 8 months, the ...

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