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Should Junk Food Advertising Be Shown On TV - Papers Online

Should Junk Food Advertising Be Shown On TV

Should Junk Food Advertising Be Shown On TV

By Sisavad Chanthalangsy

In recent times, the issue of whether junk food advertising should be shown on television has been debated. How to confine junk food advertising is the problem. It is an important issue because it concerns fundamental issues of child health and economics. In this environment, the question is whether the government should allow these companies to advertise their product or not. This essay will propose that junk food advertising can be shown on television. However, it should be restricted to protect the people who are easily influenced and have difficulty understanding that advertising is a tool used to sell products, ...

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healthy foods incorrectly. In this context, more and more, advertisers consider children to be valuable consumer (Dibb, 1996:10). The advertising industry regulation concern focus is directed towards children and teenagers because this group is easy to influence and they can be a long term consumer by developing their habits. Hope (2010:20) also claims that “The majority of participants had asked someone to buy products for them after seeing the product advertised, with 64,8 % of primary school participants and 75 % of secondary school participants answering ‘ YES’ to the question.” That is, when they saw a product advertised, they asked their parents to buy it. Moreover, there are many parents who decide to buy junk food for their children after seeing the food advertising shown on television. Furthermore, “ Debate has found on the impact of advertising relative to other factors such as family and cultural influence, ” Dibb (1996) claims. However, food promotion can and is having ...

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Should Junk Food Advertising Be Shown On TV. (2011, May 3). Retrieved December 23, 2024, from http://www.essayworld.com/essays/Should-Junk-Food-Advertising-Shown-TV/98802

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PAPER DETAILS

Added: 5/3/2011 11:08:47 AM
Submitted By: sisavad
Category: Health & Medicine
Type: Premium Paper
Words: 1045
Pages: 4

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