Subliminal Advertising Is Fair


Why to American Consumers
The United States ad industry consists of many ad agencies whose job it is to make sure that the American consumers buy their clients products. As many people get smart enough to look past the physical eye tricks the ad may play on them, the ad agencies has turned to subliminal messages to get their message across. From garbage bag advertisements to the advertisements for the hardest type of liquor you can buy, subliminal advertising will almost always affect you without you even knowing it, and its perfectly legal. If a company has the money, the time, and the sense to use the first amendment of the constitution, there is no reason why subliminal messages ...

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subconscious mind and bypassing their decision making mind, swaying them to need something they really do not. However, while subliminal messages may make consumers buy items, they also prevent theft. That elevator music you hear in Sears is not just there because the manager likes it. The first purpose of this music is to lull you into a shopping trance. You will also notice that there are no clocks in Sears. This is to make you loose all track of time if you don’t have a watch and this in itself is subliminal. However, underneath the music, in a frequency only audible to the subconscious, there are messages like, "Do not shoplift", "Stealing is bad", and "Just buy it". The messages use key words which the human mind knows are wrong, even if a person’s personality thinks they are okay. So subliminal messages prevent theft also.
Making these messages also takes an incredible amount of time. The same advertisements that can take up to $50,000 to make, also take ...

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Subliminal Advertising Is Fair. (2006, June 19). Retrieved September 22, 2019, from http://www.essayworld.com/essays/Subliminal-Advertising-Is-Fair/47820
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"Subliminal Advertising Is Fair." Essayworld.com. June 19, 2006. Accessed September 22, 2019. http://www.essayworld.com/essays/Subliminal-Advertising-Is-Fair/47820.
"Subliminal Advertising Is Fair." Essayworld.com. June 19, 2006. Accessed September 22, 2019. http://www.essayworld.com/essays/Subliminal-Advertising-Is-Fair/47820.
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PAPER DETAILS
Added: 6/19/2006 08:05:30 PM
Category: Miscellaneous
Type: Premium Paper
Words: 836
Pages: 4

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