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Changes At General Motors And Ford Essays and Term Papers
The History Of General Motors Corp.Richardson
The General Motors Corporation is and will always will be the best overall when it comes to the quality and production of automobiles. From the day it began in 1908 it was the leading automobile production company in the United States. General Motors has accomplished many ...
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Henry FordWhen was born on June 30th, 1863, neither him nor anyone for that matter, knew what an important role he would take in the future of mankind. Ford saw his first car when he was 12. He and his father where riding into Detroit at the time. At that moment, he knew what he wanted to do with his life: ...
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SWOT Analysis of BMW Motors"Looking into the future is impossible! Man has made nature predictable to an impressive degree, but there is one thing which as a matter of principle we cannot know and that is what we will know in the future - for if we did, we would know it already" (Assessing the consequences of technology). ...
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Disruptive TechnologyThe term "disruptive technology" as coined by Christensen (1997) refers to a new technology having lower cost and performance measured by traditional criteria, but having higher ancillary performance. Christensen finds that disruptive technologies may enter and expand emerging market niches, ...
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Participative Managementis a new approach in the work force today. Job enrichment, quality circles, and self-managing work teams are just some of the approaches. Companies share a common goal of increasing employee involvement. They want to raise the quality, performance, and productivity of their workers.
The ...
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Survival Strategies For Local Companies In Emerging MarketsDawar, N. & Frost, T. (1999, March/April). "Competing with giants." Harvard Business Review 77(2), 119-129.
The authors begin by discussing the way multinationals enter emerging markets and become the giant that potentially can take all the business, while smaller companies would seem to be ...
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Marketing Research On The Auto Industry1. Marketing research
(1.1) Market
* Size of the market
The size of the market is large - the whole car industry (world-wide) with
multi-billion pound worth of value. Below are some of the car manufacturers
today:
Acura | Alfa Romeo | American Motors | Audi | British Marques | BMW |
Bricklin | ...
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North America Free Trade Agreement (NAFTA -- Pros and Cons)North American Free Trade Agreement (NAFTA)
Ever since its introduction in 1994, NAFTA has been implemented to remove tariffs among North American nations, and to liberalize international trade between the United States, Canada and Mexico. Before NAFTA, the idea of free trade was introduced to ...
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Roaring TwentiesTHE Americans, in the years following the end of World War I found themselves in an era, where the people simply wished to detach themselves from the troubles of Europeans and the rest of the world. During the years of the Twenties, the economy was prosperous, there was widespread social reform, ...
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Asian AmericanThe American Community in the 1900’s to the 1920’s was in fact a totally different generation than its successor not only because of cultural and economic reasons but also because of world events and the rise of technology.
Americans in the early 1900’s were a closely knit ...
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The Roaring TwentiesAmericans, in the years following the end of World War I found themselves in an era, where the people simply wished to detach themselves from the troubles of Europeans and the rest of the world. During the years of the Twenties, the economy was prosperous, there was widespread social reform, new ...
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Volkswagen1904 - 1936: The Dream of the Volkswagen
Talk about a "Volkswagen" began in Germany in 1904. Engineers were already of the opinion that the future of the automobile industry lay in the mass production of inexpensive small cars. Pioneering developments in America, where a mass market for ...
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The Jeep“Jeep, there’s only one,” is the catch phrase used by the company for many years. But is there really only one. Since the first Jeep in 1940, there have been over 40 models of . Four companies have held name. From the first Jeep, to the origin of name, the models, and the companies and ...
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