Appealing To Emotion, Authority, Common Beliefs, and Ignorance

Appeal to Emotion

Log onto your AOL account, and, unless you are operating under a screen name with parental controls, you will be greeted by this message, "Kids online? Keep them safer?" The implied answer is, who doesn't want safe children? Who wants to be a bad parent, leaving their children abandoned to the evils of the Internet? "Turn on Guardian to receive an e-mail report each time your child signs off AOL. In order to receive Guardian, you must assign a Parental Controls age category (Kids Only, Young Teen, Mature Teen) to your child's screen name," says the link. The advertisement is for a specific AOL Internet service, apparently designed to keep parents abreast of what ...

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it a read!' This slogan might not grab the eye or the parental heart in such a positive way, to make an analogy, albeit one that appeals to the emotions as well, but the implication is the same. ("AOL Guardian," 2004, http://channelevents.aol.com/guardian/)

Appeal to Authority

Talk to your doctor about Effexor, counsels a recent advertisement. EFFEXOR XR, states the advertisement, works through serotonin and norepinephrine. Thus, it uses scientific language to draw the reader in. It also offers the reader a quiz to take, asking them if they might be depressed. Have they lost interest in their daily activities, etc.? Of course, the idea that an individual might have a reason to be sad is not questioned. The ad also asks if the reader is experiencing a depression that is "keeping you from what you want to be?" The address of the website is even www.thechangeyoudeserve, implying that the drug gives a kind of invisible, psychological-chemical makeover that makes you ...

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Appealing To Emotion, Authority, Common Beliefs, and Ignorance. (2016, September 30). Retrieved April 29, 2017, from http://www.essayworld.com/essays/Appealing-Emotion-Authority-Common-Beliefs-Ignorance/105908
"Appealing To Emotion, Authority, Common Beliefs, and Ignorance." Essayworld.com. Essayworld.com, 30 Sep. 2016. Web. 29 Apr. 2017. <http://www.essayworld.com/essays/Appealing-Emotion-Authority-Common-Beliefs-Ignorance/105908>
"Appealing To Emotion, Authority, Common Beliefs, and Ignorance." Essayworld.com. September 30, 2016. Accessed April 29, 2017. http://www.essayworld.com/essays/Appealing-Emotion-Authority-Common-Beliefs-Ignorance/105908.
"Appealing To Emotion, Authority, Common Beliefs, and Ignorance." Essayworld.com. September 30, 2016. Accessed April 29, 2017. http://www.essayworld.com/essays/Appealing-Emotion-Authority-Common-Beliefs-Ignorance/105908.
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PAPER DETAILS
Added: 9/30/2016 03:22:45 AM
Category: Miscellaneous
Words: 826
Pages: 4

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