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Impact of Commercials on Food Preferences of Low-income, Minority Preschoolers - Online Essay

Impact of Commercials on Food Preferences of Low-income, Minority Preschoolers

They were wanting to determine whether fruit and vegetable commercials had any impact on preschool children. They studied one hundred eighty three preschool children (39% African Americans, 61% Hispanic Americans) from the Four Head Start centers in Houston, Texas. They made two thirty second commercials one on fruits and one on vegetables. They exposed the children four times within a fifteen minute program. There was a significantly higher preference for broccoli and carrots after the exposure to the vegetable commercial. The fruit commercial had little effect to the children because they already have a higher preference to the fruits prior to the commercials. They believe that promoting ...

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Impact of Commercials on Food Preferences of Low-income, Minority Preschoolers. (2011, March 22). Retrieved November 19, 2024, from http://www.essayworld.com/essays/Impact-Commercials-Food-Preferences-Low-income/96588

"Impact of Commercials on Food Preferences of Low-income, Minority Preschoolers." Essayworld.com. Essayworld.com, 22 Mar. 2011. Web. 19 Nov. 2024. <http://www.essayworld.com/essays/Impact-Commercials-Food-Preferences-Low-income/96588>

"Impact of Commercials on Food Preferences of Low-income, Minority Preschoolers." Essayworld.com. March 22, 2011. Accessed November 19, 2024. http://www.essayworld.com/essays/Impact-Commercials-Food-Preferences-Low-income/96588.

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PAPER DETAILS

Added: 3/22/2011 07:19:49 PM
Submitted By: beavers86
Category: Health & Medicine
Type: Free Paper
Words: 120
Pages: 1

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