My Marketing Strategy for RAW

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to conventional rolling paper and cigar wraps. All natural rolling papers are growing in popularity, and more companies are beginning to use them. They are not all organic, however. The patented diamond pattern on our papers also gives us a competitive advantage. It has been almost impossible to find organic cigar wraps.
RAW has continued to stay ahead of the competition when it comes to producing products people want. We have already made a huge statement in the rolling paper world by introducing all organic papers. This is a great opportunity to get a jump on the market and continue to stay ahead of the competition.
RAW cares about the earth and the people who live here. They care about the impact they have on the environment as a company, and they want to provide their customers with an eco-friendly product. The RAW foundation works around the globe to help people in third- world countries by teaching them sustainable agriculture, and building and repairing wells ...

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all across America. They are 18 years of age or older, of any gender, with various degrees of education, and various income levels. They tend to be outdoor-type people with a love for the environment. Some people may call them hippies, or ‘earthy-crunchy’. They may be vegan, or just prefer organic consumables. They may not be incredibly active in physical activities if they smoke regularly. They tend to be more aware of what they consume and the ethics of the companies they support. If they use marijuana they may prefer the smooth, almost non-existent taste of the RAW paper or the natural taste of the organic cigar wraps. They may purchase organic tobacco and have a hard time ...

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