Sony Case Essays and Term Papers

Sony's Expansion

Since its incorporation in 1946, Sony has been one of the worlds leading companies. It’s been on the cutting edge of technology and innovative products since its inception. As a matter of fact, Sony’s old name was Tokyo Telecommunications Company. The company founder, Akio Morita wanted a ...

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Online Marketing: Sony, FedEx and UPS

1. Sony Electronics Company http://www.sonystyle.com 2. Advertising The web site's non-personal communication with the consumer is through the online or Internet mode, using Internet communication and interaction to access, gain information, and 'physically' view Sony products. This ...

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Sega Dreamcast Vs Sony Playstation 2

The Sega Dreamcast will indeed cure your acne. It will make you popular with the opposite sex, bring you material rewards beyond your wildest dreams and, most likely, cause passersby to pull out their wallets and hand you $5. The Dreamcast will mow the lawn for you, provide heat in the winter, ...

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The Anti-Trust Case Against Microsoft

Since 1990, a battle has raged in United States courts between the United States government and the Microsoft Corporation out of Redmond, Washington, headed by Bill Gates. What is at stake is money. The federal government maintains that Microsoft’s monopolistic practices are harmful to ...

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The Anti-Trust Case Against Microsoft

Since 1990, a battle has raged in United States courts between the United States government and the Microsoft Corporation out of Redmond, Washington, headed by Bill Gates. What is at stake is money. The federal government maintains that Microsoft's monopolistic practices are harmful to United ...

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Is The Mainstream Videogames Media Biased?

? One of the perrenial controversies to have invaded the various Sega fan sites is: "?". I would like to add my own take on this issue and the answer is a very swirly yes. I have quietly paid attention to the media in regards to Sega during the post Genesis years as I am sure many loyal Sega fans ...

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Disruptive Technology

The term "disruptive technology" as coined by Christensen (1997) refers to a new technology having lower cost and performance measured by traditional criteria, but having higher ancillary performance. Christensen finds that disruptive technologies may enter and expand emerging market niches, ...

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The Movie Industry Analysis

The Movie Industry is one of the most exciting and informative business in the world, a business where the revenue of a single feature film can approach or exceed $1 billion. In 1994, U.S. consumers spent over $6 billion on movie tickets and another $34 billion on cable TV and video purchases and ...

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Click Vs. Brick: An Exploration Of Mp3 File Sharing And Mp3

An exploration of mp3 file sharing and online music piracy, and its ethical implications regarding consumers, musicians, and record companies “In traditional ethical studies, the classic problem is the starving man – can a starving man ethically steal a loaf of bread if he has no money. The ...

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Click Vs Brick: An Exploration Of Mp3 File Sharing And Onlin

An exploration of mp3 file sharing and online music piracy, and its ethical implications regarding consumers, musicians, and record companies “In traditional ethical studies, the classic problem is the starving man – can a starving man ethically steal a loaf of bread if he has no money. The ...

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New Technologies In Television

The future of home television is at a crossroads with new technologies available in every direction. Will recordable DVD replace the home VCR? Will HDTV succeed with consumers? What is affecting the mass rollout of these new technologies? The DVD story is a classic computer technology ...

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Japanese Capital Structure And

Capital structure in Japan has been noted to be more highly leveraged than comparative North American firms which brings to mind the question: how is it that Japanese firms have been able to take on such high levels of debt? The answer lies in the environment that Japanese firms have been ...

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The Japan-American Trade War

For years after the end of the second world war, the Japanese suffered from an inferiority complex. This was the result of the American aid to Japan which helped to rebuild their country. Soon the Japanese started producing goods, small stuff at first, like junky toys in the earlier years - but ...

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Independent Study Project On Role Playing Games

What are Role Playing Games? Quite simply, RPG's are games where YOU assume the role of a different person. Then, you with other adventurers, must play that role in the setting in which the game takes place. Playing and RPG is much like acting, only you don't know what is going to come next. ...

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The Cuban Missile Crisis

The Cuban Missile Crisis: Looking Down the Gun Barrel Merin Cook Junior Division Research Paper The Cuban Missile Crisis is one of the most documented events in history, so why has history gotten it so wrong? Titles like Maximum Danger and On the Brink of Doom represent common attitudes ...

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The Joy Luck Club: Cuture Gap

There are numerous conditions in human life that mold people into who they presently are. A person's identity and way of thinking are influenced greatly due to their family's surroundings, and relationships they are involved in. In the novel, The Joy Luck Club, the characters are generic, in the ...

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Joy Luck Club

The stories of Suyuan and Jing-Mei Woo reveal some of Amy Tan's main themes in the novel. One important theme is that we must get to know and understand our parents in order to fully understand ourselves. June spends the first half of her life believing that she is a disappointment to her mother ...

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History of the Media, Radio, and Television

History of the Media, Radio, and Television When were the forms of media created? When did advertising first show up? Who owns the media? . Creation of the various forms of media o Newspapers & Magazines ~ 1880 o Movies ~ 1910 o Television ~ 1980's o Cable Television ~ ...

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NAFTA

On January 1, 1994, the North American Free Trade Agreement (NAFTA), the free trade policy linking the economies of Canada, the United States, and Mexico was officially implemented. Over the past decade, the policy has evoked a firestorm of debate involving neoliberal advocates, mercantilist ...

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Research And Development - Bus

Research and development is an important process for business today. Consumers needs and wants are always changing and so it is vital for the business to meet these demands with R&D to hopefully exceed customer expectations. It is also important for businesses to keep with advances such and ...

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