CHAIN ANALYSIS OF LIPTON TEA FROM THE TEA FIELDS IN KENYA
INTRODUCTION
Tea is an aromatic beverage prepared by adding cured leaves of the Camellia sine sis plant to hot water. The term also refers to the plant itself.
Tea is the second-most widely consumed beverage in the world (after ...
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Table of Contents
1.0 INTRODUCTION 4
1.1 Company Overview 4
1.2 Current Strategies 5
1.3 The Basis for Strategic Management Process 6
1.4 Stages of Strategic Management Process 7
2.0 EXTERNAL ANALYSIS 8
2.1 PESTEL Analysis 8
2.1.1 Political 8
2.1.2 Economic 8
2.1.3 Social 9
2.1.4 ...
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