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Marketing Internship Experience - Paper

Marketing Internship Experience

Company Background

I am currently working as a marketing assistant for a small company in California to complete my marketing internship. The company imports tea products to the United States. Although it is a relatively small company, less than 50 employees, the company does have a unique culture and infrastructure.
The company is family-owned and the current President is the fourth generation to be at the helm of this operation. Of course, the company has all the necessary departments, finance, marketing, sales, distribution, warehousing, and human resources. In addition, there are various administrative and support personnel.
The corporate culture is one of passion and ...

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active role in every aspect of the business but has empowered employees to come up with new and innovative ways to conduct business.
The company's main objective is to provide customers with a superior product, on time and within budget. The company has implemented best practices to insure that every product that is shipped is meets the levels of excellence defined.

Duties and Tasks

As an intern in the marketing department, I have had the opportunity to become involved in a variety of projects. Besides learning about marketing research and international marketing, I have been involved in developing marketing materials and promotional campaigns to support the company's advertising program. In addition, I have worked on direct mail campaigns and have been tracking the results of these mailings.
The main focus of my job is to help increase the public's awareness of the company's products and to support our sales teams' efforts in driving new business within the ...

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Marketing Internship Experience. (2015, November 1). Retrieved November 23, 2024, from http://www.essayworld.com/essays/Marketing-Internship-Experience/105144

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PAPER DETAILS

Added: 11/1/2015 05:07:17 AM
Category: Personal Writing
Type: Premium Paper
Words: 818
Pages: 3

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